How to Set Your Facebook Shop as the Landing Page for Fans

Your Facebook landing page determines fans’ first impressions when they visit your page.  One option is to have fans land on your Facebook shop so that they immediately see products that hopefully motivate them to engage with your brand.  Here’s how to set your Facebook Shop Tab as the default landing page for fans in four easy steps:

1.  Go to your Facebook Fan Page and click the “Edit Page”

2.  On the left menu click “Manage Permissions”

3.  Use the drop-down menu for “Default Landing Tab” and select “Shop”

4.  Select “Save Changes” at the bottom of the page

Your fans will now land on your store by default when they go to your page (Note:  This is only for fans and visitors when they go to your page- you will still see your wall as the default).  For more f-commerce Tips, check out our post on 5 Ways to Increase Facebook Commerce Sales.

  • http://www.facebook.com/profile.php?id=540017983 Janice Morse

    Is this no longer possible??  I don’t see the “default landing tab” option any more.

    • http://twitter.com/gift_girl gift_girl

      Hi Janice, Facebook with all the Timeline changes, removed this option.